LO3: Production techniques

In my film different elements of mise-en-scene helps to create meaning. Lighting in the poltergeist is  mainly low key lighting,this is a popular convention in horror films because it is used to connote danger and the mystery of the unknown which can scare/entertain the audience.'The Poltergeist' follows horror genre conventions it means that the audience know what to expect when they go to see a horror film, think links to Patrick Phillips theory (1996) who said genre offers the audience 'comfort reassurance', This lighting is important in the famous scene where the girl (Maddie) has her hands on the TV when connecting to the other world, low key lighting is used but with flashes of very bright high key light to connote danger as the girl is connecting to the other world

Camera Work
shot types- close up, medium close up, extreme close up, long shot, establishing shot, wide shot, aerial shot, two shot, crowd shot, over the shoulder, medium long shot, extreme long shot.
angles- high angle, low angle, cantered angle.
movement- tracking (back,forward,side), pan (left, right), zoom (in, out), tilt, crane, arch
composition- deep depth of field, shallow depth of field, rule of thirds.

In my film camera work is used to create meaning. Rule of thirds is used so the audience can focus on a certain point in the shot in my film rule of thirds is used is used to show the Maddie and the demon side by side, this was to show both of the antagonist and the protagonist to connote binary opposites, this links to Levi-Strauss theory as Maddie is fighting against the demons to get away.  Camera shots are used throughout my film to connote what is going on in the narrative, a regularly used shot type is close up, this is used to connote emotion in the characters. An example from my film is when the boy is attacked by the clown. The close up is used to show his emotion of fear to the audience, this can lead the audience to gain visceral and emotional pleasures from this film, this links to Rick Altman's theory of all genres off pleasures.

Editing
continuity editing- (SACIE) shot- reverse-shot, action match, cross-cutting, insert-shot, eye-line match.
non-continuity- montage, flash back, flash forward
transition- wipe,dissolve,fade,cut

Continuity and non-continuity editing techniques are used to create meaning in a film. My film uses an action match in one of the fight scenes between possessed Maddie and her dad, this was used to create pace and movement in the film, this gives the film a subgenre thriller, which links to Barry Keith Grants theory that all genres have subgenres. Also this action match connotes violence and movement which can have negative impacts on the audience as they my think that violence towards the young girl is normal, this links to hypodermic syringe theory which states that an audience believe what they see/hear in media texts.

Sound
diegetic-dialogue(tone, accent, dialect, mode of address), music in the narrative, sound fx.
non-diegetic- incidental music, sound motifs, narrative, theme products.

 Sound is used to create meaning in a film, non-diegetic sound such as sound fx is used to add sa

LO4:storyboards

1. what is the purpose of a storyboard: provides a plan of each shot, used by camera people (it has camera movements and shot types) and editors(not always filmed in chronological order, need to know how the narrative comes together) to know how each scene is planned out. videos based products.

2. script would be made first because the script tells use what to include in the narrative.

Products which use storyboards:
-Film
-Adverts
-TV programmes
- Music video
- Animation

LO2 Advertising

Film:
- trailer- this shows a short teaser of the film which makes the audience want to go and watch it
- poster/billboard- this is a way to get a name of the film to lots of people.
- premier- to create popularity about the film
-social media- to target a certain type of audience
-interviews- talk about the film

Revison mindmap

Regulatory's

BBFC- gives age ratings to films, to 'protect' the public from violent or inappropriate content.



An age rating of 15 form the BBFC means that there may be strong language, there be strong threat or horror and may be strong violence, the poltergeist has this age rating of 15 as it does include all of these.
My film has a lot of violence and horror because of the genre of the film (horror), violence and scary content is expected from a horror film and that is what the audience see it for. The poltergeist is not at a lower rating such as 12/12A because it is too violence and scary for an audience of this age, also the film inflicts pain/violence on a young girl throughout which could effect a younger audience than 15. Also to make the poltergeist a 15, it does include language which may affect a younger audience and may not be suitable for the younger audience to hear. At the start of the film there is brief sexual references

LO4: Data Anaysis

3 main data analysis:
BARB (Broadcast Audience Research Board)
RAJAR (Radio Joint Audience Research)
NRS (National Readership Survey)




Channel 4 analysis


Channel 4 is a primarily commercial broadcaster, this means it receives funding from advertisements but they do also receive public service funding (for the news and Olympics to be broadcasted). The main demographic for Channel 4 is quite small compared to other TV Broadcasters because it is aimed for mainly ABC1 families which is shown by programmes such as 'googlebox’,'supervet','married at first sight' these are all family friendly programmes. The top programme for Channel 4 is googlebox, this programme is aimed at a mass audience (16-50 year olds, both male and female), this allows a wide range of advertisements to want to promote their products in the breaks, googlebox (like a lot of programmes on channel 4) is aimed at an ABC1 audience, this is shown by the content of the programme as it features families of this demographic.