LO3: Production techniques (narrative, representation and narrative
-mise en scene:
-location- iconography
-lighting- high key and low key
-costume
-gestures
-props
Camerawork:
Shot types- medium shot, medium close up, long shot, wide shot, extreme close up, crowd shot, over the shoulder, two shot, areial shot
Angles- high, low, cantered/dutch , level.
Camera movements- pan (left to right/ right to left) , tracking (forward and back),tracking dolly (side to side), tilt (up or down), zoom (in and out) arch, crane.
Compostion- rule thirds, deep depth of field, shallow depth of field, foreground, background.
Editing:
continuity:
Shot-reverse-shot
Action match
Cross cutting
Insert shot
Eye-line match
Non-continunity:
transitions (fade, dissolve, cut, wipe)
montage, split speed, timelapse, flash back/forward
Sound:
digetic- sound which comes from the story:
foley sound
sfx
diaglogue (accent/tone)
non-digetic- sound which is not in the story
narrative
incidental sound.
fast pace flashing of low key to high key lighting when maddie is getting taken lighting creates thriller subgenre (Barry Keith Grant),
location can relate to the audience and creates visceral pleasure (rick altman)
Narrative can have different stages of equilibrium (Todorov)
men act women appear (John Berger)
offers comfortable reassurance (Patrick Phillips)
LO4: Target audience
LO6: media effects and regulation
Unit 1 media products and audiences-Francesca Murray
Thursday, 5 January 2017
Wednesday, 4 January 2017
Ofcom regulation
Celebrity Big Brother 2016:
This was complained about becuase the the sexual content and references from Marnie Simpson. also in the same episode Christopher Biggins spoke about bisexual which offended viewers. The audience would shown after watershed but could be seen online by younger viewers.
This was complained about becuase the the sexual content and references from Marnie Simpson. also in the same episode Christopher Biggins spoke about bisexual which offended viewers. The audience would shown after watershed but could be seen online by younger viewers.
Wednesday, 14 December 2016
Exam tips
20 mark question (30 minutes)= 20/80.
60% = Pass (12 marks)
70% = Merit (14 marks)
80% = distinction (16 marks)
90% = distinction* (18 marks)
16-20= level 4
11-15= level 3
6-10= level 2
Both the media effects and regulatory question use the same theory
on going debate.
target audience
60% = Pass (12 marks)
70% = Merit (14 marks)
80% = distinction (16 marks)
90% = distinction* (18 marks)
16-20= level 4
11-15= level 3
6-10= level 2
Both the media effects and regulatory question use the same theory
on going debate.
target audience
Mark Kermode- regulatory is not needed.
Monday, 12 December 2016
LO6 Theory revision
2 schools of thought: Passive and Active.
Passive:
- hypodermic syringe theory (Theodore Adorno): negative impact on the audience, audiences believe what they see/hear in media texts
-Vance Packard: people are being conditioned to want products and services with the rise of consumerism.
Anderson- audience gets desensitised by exposure to violence.
Moral panic- the mass media creates a moral panic about groups/products that has a negative impact on society.
Mulvey- women are objectified.
Active:
- encoding/ decoding- people understand texts due to their personal background/believes/ identity: preferred reading (accept the meaning)
oppositional reading (understands but doesn't agree)
aberrant (completely doesn't understand)
- uses and gratifications (McQuail): surveillance, escapism, personal relationships, personal identity.
-
Passive:
- hypodermic syringe theory (Theodore Adorno): negative impact on the audience, audiences believe what they see/hear in media texts
-Vance Packard: people are being conditioned to want products and services with the rise of consumerism.
Anderson- audience gets desensitised by exposure to violence.
Moral panic- the mass media creates a moral panic about groups/products that has a negative impact on society.
Mulvey- women are objectified.
Active:
- encoding/ decoding- people understand texts due to their personal background/believes/ identity: preferred reading (accept the meaning)
oppositional reading (understands but doesn't agree)
aberrant (completely doesn't understand)
- uses and gratifications (McQuail): surveillance, escapism, personal relationships, personal identity.
-
Wednesday, 7 December 2016
LO3: Production techniques
In my film different elements of mise-en-scene helps to create meaning. Lighting in the poltergeist is mainly low key lighting,this is a popular convention in horror films because it is used to connote danger and the mystery of the unknown which can scare/entertain the audience.'The Poltergeist' follows horror genre conventions it means that the audience know what to expect when they go to see a horror film, think links to Patrick Phillips theory (1996) who said genre offers the audience 'comfort reassurance', This lighting is important in the famous scene where the girl (Maddie) has her hands on the TV when connecting to the other world, low key lighting is used but with flashes of very bright high key light to connote danger as the girl is connecting to the other world
Camera Work
shot types- close up, medium close up, extreme close up, long shot, establishing shot, wide shot, aerial shot, two shot, crowd shot, over the shoulder, medium long shot, extreme long shot.
angles- high angle, low angle, cantered angle.
movement- tracking (back,forward,side), pan (left, right), zoom (in, out), tilt, crane, arch
composition- deep depth of field, shallow depth of field, rule of thirds.
In my film camera work is used to create meaning. Rule of thirds is used so the audience can focus on a certain point in the shot in my film rule of thirds is used is used to show the Maddie and the demon side by side, this was to show both of the antagonist and the protagonist to connote binary opposites, this links to Levi-Strauss theory as Maddie is fighting against the demons to get away. Camera shots are used throughout my film to connote what is going on in the narrative, a regularly used shot type is close up, this is used to connote emotion in the characters. An example from my film is when the boy is attacked by the clown. The close up is used to show his emotion of fear to the audience, this can lead the audience to gain visceral and emotional pleasures from this film, this links to Rick Altman's theory of all genres off pleasures.
Editing
continuity editing- (SACIE) shot- reverse-shot, action match, cross-cutting, insert-shot, eye-line match.
non-continuity- montage, flash back, flash forward
transition- wipe,dissolve,fade,cut
Continuity and non-continuity editing techniques are used to create meaning in a film. My film uses an action match in one of the fight scenes between possessed Maddie and her dad, this was used to create pace and movement in the film, this gives the film a subgenre thriller, which links to Barry Keith Grants theory that all genres have subgenres. Also this action match connotes violence and movement which can have negative impacts on the audience as they my think that violence towards the young girl is normal, this links to hypodermic syringe theory which states that an audience believe what they see/hear in media texts.
Sound
diegetic-dialogue(tone, accent, dialect, mode of address), music in the narrative, sound fx.
non-diegetic- incidental music, sound motifs, narrative, theme products.
Sound is used to create meaning in a film, non-diegetic sound such as sound fx is used to add sa
Camera Work
shot types- close up, medium close up, extreme close up, long shot, establishing shot, wide shot, aerial shot, two shot, crowd shot, over the shoulder, medium long shot, extreme long shot.
angles- high angle, low angle, cantered angle.
movement- tracking (back,forward,side), pan (left, right), zoom (in, out), tilt, crane, arch
composition- deep depth of field, shallow depth of field, rule of thirds.
In my film camera work is used to create meaning. Rule of thirds is used so the audience can focus on a certain point in the shot in my film rule of thirds is used is used to show the Maddie and the demon side by side, this was to show both of the antagonist and the protagonist to connote binary opposites, this links to Levi-Strauss theory as Maddie is fighting against the demons to get away. Camera shots are used throughout my film to connote what is going on in the narrative, a regularly used shot type is close up, this is used to connote emotion in the characters. An example from my film is when the boy is attacked by the clown. The close up is used to show his emotion of fear to the audience, this can lead the audience to gain visceral and emotional pleasures from this film, this links to Rick Altman's theory of all genres off pleasures.
Editing
continuity editing- (SACIE) shot- reverse-shot, action match, cross-cutting, insert-shot, eye-line match.
non-continuity- montage, flash back, flash forward
transition- wipe,dissolve,fade,cut
Continuity and non-continuity editing techniques are used to create meaning in a film. My film uses an action match in one of the fight scenes between possessed Maddie and her dad, this was used to create pace and movement in the film, this gives the film a subgenre thriller, which links to Barry Keith Grants theory that all genres have subgenres. Also this action match connotes violence and movement which can have negative impacts on the audience as they my think that violence towards the young girl is normal, this links to hypodermic syringe theory which states that an audience believe what they see/hear in media texts.
Sound
diegetic-dialogue(tone, accent, dialect, mode of address), music in the narrative, sound fx.
non-diegetic- incidental music, sound motifs, narrative, theme products.
Sound is used to create meaning in a film, non-diegetic sound such as sound fx is used to add sa
Tuesday, 6 December 2016
LO4:storyboards
1. what is the purpose of a storyboard: provides a plan of each shot, used by camera people (it has camera movements and shot types) and editors(not always filmed in chronological order, need to know how the narrative comes together) to know how each scene is planned out. videos based products.
2. script would be made first because the script tells use what to include in the narrative.
Products which use storyboards:
-Film
-Adverts
-TV programmes
- Music video
- Animation
2. script would be made first because the script tells use what to include in the narrative.
Products which use storyboards:
-Film
-Adverts
-TV programmes
- Music video
- Animation
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